luna/marketingskills
1
0
Fork 0
Code Issues Pull Requests Packages Projects Releases Wiki Activity

feat: v2.0 skill renames and CRO consolidation (#291)

Browse Source 
* feat: v2.0 skill renames and CRO consolidation

BREAKING CHANGE: Users must reinstall skills after this update.

## Skill Renames (16)
- ab-test-setup → ab-testing
- analytics-tracking → analytics
- aso-audit → aso
- competitor-alternatives → competitors
- email-sequence → emails
- free-tool-strategy → free-tools
- launch-strategy → launch
- onboarding-cro → onboarding
- paywall-upgrade-cro → paywalls
- popup-cro → popups
- pricing-strategy → pricing
- product-marketing-context → product-marketing
- referral-program → referrals
- schema-markup → schema
- signup-flow-cro → signup
- social-content → social

## Consolidations (1)
- page-cro + form-cro → cro (form content in references/form.md)

## Why 2.0?
- Shorter, cleaner skill names
- Consistent naming (no -strategy, -setup, -cro suffixes)
- All cross-references updated across 100+ files

Total skills: 40

Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>

* fix(v2.0): update evals for renamed skills, fix validate script, clear warnings

- Update 32 evals.json files to reference new skill names (page-cro → cro,
  product-marketing-context → product-marketing, etc.) — these were missed
  in the initial v2.0 rename pass since only SKILL.md and marketplace.json
  were updated.
- Fix validate-skills.sh: replace GNU-only `head -n -1` with portable awk
  so frontmatter extraction works on macOS.
- Move Copy Editing Checklist (56 lines) to references/checklist.md to
  bring copy-editing SKILL.md under the 500-line limit (508 → 457).
- Add "see X" pointers to marketing-psychology description for skill
  discovery (cro, pricing, copywriting).
- Update skill-request.yml issue template placeholder (page-cro → cro).

All 40 skills now pass validation with zero warnings.

* fix(v2.0): add evals for 8 missing skills, strip stale frontmatter from cro/form.md

Adds 48 new eval cases (6 per skill) for skills that previously had no evals:
aso, co-marketing, community-marketing, competitor-profiling, directory-submissions,
image, lead-magnets, video. All 40 skills now have eval coverage (251 total cases).

Strips leftover frontmatter from skills/cro/references/form.md — it was inherited
from the old form-cro SKILL.md before consolidation. Reference files don't need
frontmatter.

Co-Authored-By: Claude Opus 4.7 <noreply@anthropic.com>

* fix(v2.0): rename paid-ads → ads

One more v2.0 simplification — drops the redundant 'paid-' qualifier. Updates
the skill directory, SKILL.md frontmatter, evals.json, README skill table, the
v2.0 rename table in VERSIONS.md (now 17 renames), and all cross-references in
related skills (ad-creative, aso, competitor-profiling, customer-research,
lead-magnets, marketing-ideas) plus the tools/integrations guides.

Co-Authored-By: Claude Opus 4.7 <noreply@anthropic.com>

* fix(v2.0): bump SKILL.md frontmatter version to 2.0.0 for all 40 skills

VERSIONS.md was already updated to 2.0.0 but the metadata.version field inside
each SKILL.md was still on 1.x. That mismatch would have caused the update-check
flow to perpetually report 'update available' since it compares VERSIONS.md
against local SKILL.md metadata versions.

Caught by codex review (P1).

Co-Authored-By: Claude Opus 4.7 <noreply@anthropic.com>

* fix(v2.0): add legacy product-marketing-context.md filename fallback

Before this fix, users upgrading from v1.x who had a `product-marketing-context.md`
file would lose automatic context loading — every skill only checked the new
`product-marketing.md` filename. Now all 40 skills also accept the legacy
filename (in either `.agents/` or `.claude/`), and the README migration command
covers both legacy and current filenames.

Caught by codex review (P1 + P2).

Co-Authored-By: Claude Opus 4.7 <noreply@anthropic.com>

* fix(v2.0): re-sort README skills table alphabetically, fix ads box width

The skills table had a few entries out of alphabetical order from the renames
(co-marketing was after cold-email, ads was at the renamed position).
Re-sorted alphabetically per sync-skills.js. Also padded the 'ads' cell in the
ASCII flow diagram to keep the box width consistent.

Co-Authored-By: Claude Opus 4.7 <noreply@anthropic.com>

* fix(v2.0): document folder cleanup on upgrade, stop sync-skills from re-adding skills array

README upgrade guide now includes:
- A clear cleanup step for stale v1.x skill folders (renamed + consolidated) so
  users don't end up with both old and new folders side-by-side after upgrading
- The full v1 to v2 rename map for reference
- Existing product-marketing-context.md migration steps (preserved)

sync-skills.js no longer (re-)introduces a `skills` array on marketplace.json --
Claude Code's plugin schema discovers skills via the `skills/` directory, and the
explicit array was failing validation. The script now refreshes the description
count and strips the stale array if present.

Co-Authored-By: Claude Opus 4.7 <noreply@anthropic.com>

---------

Co-authored-by: Claude Opus 4.5 <noreply@anthropic.com>
This commit is contained in:
Corey Haines
2026-05-13 22:05:15 -07:00
committed by GitHub
parent f3990f7f99
commit 30f9b9a729
188 changed files with 1549 additions and 844 deletions
Download Patch File Download Diff File Expand all files Collapse all files
VERSIONS.md
+81 -46
View File
@@ -4,58 +4,93 @@ Current versions of all skills. Agents can compare against local versions to che
| Skill | Version | Last Updated |
|-------|---------|--------------|
| ab-test-setup | 1.2.0 | 2026-03-14 |
| ad-creative | 1.2.0 | 2026-03-14 |
| ai-seo | 1.2.0 | 2026-03-14 |
| analytics-tracking | 1.2.0 | 2026-03-14 |
| aso-audit | 1.0.0 | 2026-04-21 |
| churn-prevention | 1.2.0 | 2026-03-14 |
| cold-email | 1.2.0 | 2026-03-14 |
| competitor-alternatives | 1.2.0 | 2026-03-14 |
| community-marketing | 1.0.0 | 2026-04-21 |
| competitor-profiling | 1.0.0 | 2026-04-07 |
| content-strategy | 1.2.0 | 2026-03-14 |
| copy-editing | 1.2.0 | 2026-03-14 |
| copywriting | 1.2.0 | 2026-03-14 |
| customer-research | 1.0.0 | 2026-04-21 |
| directory-submissions | 1.0.0 | 2026-04-21 |
| email-sequence | 1.2.0 | 2026-03-14 |
| form-cro | 1.2.0 | 2026-03-14 |
| free-tool-strategy | 1.2.0 | 2026-03-14 |
| launch-strategy | 1.2.0 | 2026-03-14 |
| lead-magnets | 1.0.0 | 2026-03-14 |
| marketing-ideas | 1.2.0 | 2026-03-14 |
| marketing-psychology | 1.2.0 | 2026-03-14 |
| onboarding-cro | 1.2.0 | 2026-03-14 |
| page-cro | 1.2.0 | 2026-03-14 |
| paid-ads | 1.2.0 | 2026-03-14 |
| paywall-upgrade-cro | 1.2.0 | 2026-03-14 |
| popup-cro | 1.2.0 | 2026-03-14 |
| pricing-strategy | 1.2.0 | 2026-03-14 |
| product-marketing-context | 1.2.0 | 2026-03-14 |
| programmatic-seo | 1.2.0 | 2026-03-14 |
| referral-program | 1.2.0 | 2026-03-14 |
| revops | 1.2.0 | 2026-03-14 |
| sales-enablement | 1.2.0 | 2026-03-14 |
| schema-markup | 1.2.0 | 2026-03-14 |
| seo-audit | 1.2.0 | 2026-03-14 |
| signup-flow-cro | 1.2.0 | 2026-03-14 |
| site-architecture | 1.2.0 | 2026-03-14 |
| social-content | 1.3.0 | 2026-04-24 |
| image | 1.0.0 | 2026-04-24 |
| video | 1.0.0 | 2026-04-24 |
| co-marketing | 1.0.0 | 2026-05-04 |
| ab-testing | 2.0.0 | 2026-05-05 |
| ad-creative | 2.0.0 | 2026-05-05 |
| ai-seo | 2.0.0 | 2026-05-05 |
| analytics | 2.0.0 | 2026-05-05 |
| aso | 2.0.0 | 2026-05-05 |
| churn-prevention | 2.0.0 | 2026-05-05 |
| co-marketing | 2.0.0 | 2026-05-05 |
| cold-email | 2.0.0 | 2026-05-05 |
| community-marketing | 2.0.0 | 2026-05-05 |
| competitor-profiling | 2.0.0 | 2026-05-05 |
| competitors | 2.0.0 | 2026-05-05 |
| content-strategy | 2.0.0 | 2026-05-05 |
| copy-editing | 2.0.0 | 2026-05-05 |
| copywriting | 2.0.0 | 2026-05-05 |
| cro | 2.0.0 | 2026-05-05 |
| customer-research | 2.0.0 | 2026-05-05 |
| directory-submissions | 2.0.0 | 2026-05-05 |
| emails | 2.0.0 | 2026-05-05 |
| free-tools | 2.0.0 | 2026-05-05 |
| image | 2.0.0 | 2026-05-05 |
| launch | 2.0.0 | 2026-05-05 |
| lead-magnets | 2.0.0 | 2026-05-05 |
| marketing-ideas | 2.0.0 | 2026-05-05 |
| marketing-psychology | 2.0.0 | 2026-05-05 |
| onboarding | 2.0.0 | 2026-05-05 |
| ads | 2.0.0 | 2026-05-05 |
| paywalls | 2.0.0 | 2026-05-05 |
| popups | 2.0.0 | 2026-05-05 |
| pricing | 2.0.0 | 2026-05-05 |
| product-marketing | 2.0.0 | 2026-05-05 |
| programmatic-seo | 2.0.0 | 2026-05-05 |
| referrals | 2.0.0 | 2026-05-05 |
| revops | 2.0.0 | 2026-05-05 |
| sales-enablement | 2.0.0 | 2026-05-05 |
| schema | 2.0.0 | 2026-05-05 |
| seo-audit | 2.0.0 | 2026-05-05 |
| signup | 2.0.0 | 2026-05-05 |
| site-architecture | 2.0.0 | 2026-05-05 |
| social | 2.0.0 | 2026-05-05 |
| video | 2.0.0 | 2026-05-05 |
## Recent Changes
### 2026-05-04
### 2.0.0 (2026-05-05)
**Breaking changes** — Users must reinstall skills after this update.
#### Skill Renames (17)
| Old Name | New Name |
|----------|----------|
| ab-test-setup | ab-testing |
| analytics-tracking | analytics |
| aso-audit | aso |
| competitor-alternatives | competitors |
| email-sequence | emails |
| free-tool-strategy | free-tools |
| launch-strategy | launch |
| onboarding-cro | onboarding |
| paid-ads | ads |
| paywall-upgrade-cro | paywalls |
| popup-cro | popups |
| pricing-strategy | pricing |
| product-marketing-context | product-marketing |
| referral-program | referrals |
| schema-markup | schema |
| signup-flow-cro | signup |
| social-content | social |
#### Consolidations (1)
- `page-cro` + `form-cro` → `cro` (form content moved to `references/form.md`)
#### Why 2.0?
- Shorter, cleaner skill names
- Consistent naming conventions (no more `-strategy`, `-setup`, `-cro` suffixes)
- Consolidated CRO into single skill with references
- All cross-references updated across 100+ files
**Total skills: 40**
### 1.10.0 (2026-05-04)
- Added `co-marketing` skill for partner identification, joint campaigns, and co-marketing strategy
- Total skills: 41
### 2026-04-24
- Added `image` skill for AI image generation, design tools, profile/listing banners, and optimization
- Added `video` skill for AI video production (Hyperframes, HeyGen, Veo, Runway, Kling)
- Added short-form video section to `social-content` (1.3.0) — TikTok, Reels, Shorts frameworks
- Added short-form video section to `social` (1.3.0) — TikTok, Reels, Shorts frameworks
- Added HeyGen and Hyperframes tool integration guides
- Fixed plugin marketplace: `source` field now passes Claude Code schema validation (#270)
- Added proper `plugin.json` manifest with `"skills": "./skills"`
@@ -65,13 +100,13 @@ Current versions of all skills. Agents can compare against local versions to che
- Added `directory-submissions` skill for Product Hunt, G2, AI directories, and backlink strategy
- Added `competitor-profiling` skill for competitive intelligence research
- Added international SEO & localization section to `seo-audit` (1.2.0)
- Added conversion tracking reference to `paid-ads` (cross-platform pixel setup)
- Added conversion tracking reference to `ads` (cross-platform pixel setup)
- Added Zapier SDK integration for 8,000+ app access
- Fixed plugin loading: removed `./` prefix from marketplace.json skill paths (#243)
- Hardened CLI tools: Supermetrics API key moved to header, ZoomInfo JWT masked by default
- Fixed community-marketing YAML frontmatter (#240)
- Fixed Zapier webhook URL validation (#247)
- Added missing skills to VERSIONS.md (aso-audit, community-marketing, customer-research — shipped in prior releases)
- Added missing skills to VERSIONS.md (aso, community-marketing, customer-research — shipped in prior releases)
- Total skills: 38
### 2026-03-14
@@ -87,7 +122,7 @@ Current versions of all skills. Agents can compare against local versions to che
### 2026-02-27
- Migrated context path from `.claude/` to `.agents/` for agent-agnostic compatibility
- All skills now check `.agents/product-marketing-context.md` first, with `.claude/` fallback for older setups
- All skills now check `.agents/product-marketing.md` first, with `.claude/` fallback for older setups
- Updated install paths in README to reference `.agents/skills/`
- Bumped all 32 skills from 1.0.0 → 1.1.0