Merge pull request #75 from coreyhaines31/feature/skill-writing-audit

Audit skill bodies: replace rigid imperatives with reasoning
This commit is contained in:
Corey Haines
2026-03-04 15:59:35 -08:00
committed by GitHub
16 changed files with 19 additions and 19 deletions
+2 -2
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@@ -64,7 +64,7 @@ Pull performance data → Identify winning patterns → Generate new variations
## Platform Specs
**Always enforce these limits.** Never deliver creative that exceeds platform character limits.
Platforms reject or truncate creative that exceeds these limits, so verify every piece of copy fits before delivering.
### Google Ads (Responsive Search Ads)
@@ -320,7 +320,7 @@ For large-scale creative production (Anthropic's growth team generates 100+ vari
- **Writing headlines that only work together** — RSA headlines get combined randomly
- **Ignoring character limits** — Platforms truncate without warning
- **All variations sound the same** — Vary angles, not just word choice
- **No CTA headlines** — Always include action-oriented headlines
- **No CTA headlines** — RSAs need action-oriented headlines to drive clicks; include at least 2-3
- **Generic descriptions** — "Learn more about our solution" wastes the slot
- **Iterating without data** — Gut feelings are less reliable than metrics
- **Testing too many things at once** — Change one variable per test cycle