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feat: consolidate page-cro and form-cro into unified cro skill

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- Create skills/cro/ with shared CRO analysis framework
- Move page-specific content to references/page.md
- Move form-specific content to references/form.md
- Copy experiments reference from page-cro
- Remove skills/page-cro/ and skills/form-cro/
- Update all cross-references across skills, tools, README, AGENTS.md

BREAKING: page-cro and form-cro are replaced by cro.

Co-Authored-By: Claude Opus 4.6 <noreply@anthropic.com>
This commit is contained in:
Corey Haines
2026-04-03 16:27:53 -07:00
parent 83150fdc08
commit 8b82f733b6
39 changed files with 151 additions and 286 deletions
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skills/paid-ads/SKILL.md
+2 -2
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@@ -1,6 +1,6 @@
---
name: paid-ads
description: "When the user wants help with paid advertising campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, Twitter/X, or other ad platforms. Also use when the user mentions 'PPC,' 'paid media,' 'ROAS,' 'CPA,' 'ad campaign,' 'retargeting,' 'audience targeting,' 'Google Ads,' 'Facebook ads,' 'LinkedIn ads,' 'ad budget,' 'cost per click,' 'ad spend,' or 'should I run ads.' Use this for campaign strategy, audience targeting, bidding, and optimization. For bulk ad creative generation and iteration, see ad-creative. For landing page optimization, see page-cro."
description: "When the user wants help with paid advertising campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, Twitter/X, or other ad platforms. Also use when the user mentions 'PPC,' 'paid media,' 'ROAS,' 'CPA,' 'ad campaign,' 'retargeting,' 'audience targeting,' 'Google Ads,' 'Facebook ads,' 'LinkedIn ads,' 'ad budget,' 'cost per click,' 'ad spend,' or 'should I run ads.' Use this for campaign strategy, audience targeting, bidding, and optimization. For bulk ad creative generation and iteration, see ad-creative. For landing page optimization, see cro."
metadata:
version: 1.1.0
---
@@ -312,4 +312,4 @@ For tracking, see also: [ga4.md](../../tools/integrations/ga4.md), [segment.md](
- **copywriting**: For landing page copy that converts ad traffic
- **analytics**: For proper conversion tracking setup
- **ab-testing**: For landing page testing to improve ROAS
- **page-cro**: For optimizing post-click conversion rates
- **cro**: For optimizing post-click conversion rates