luna/marketingskills
1
0
Fork 0
Code Issues Pull Requests Packages Projects Releases Wiki Activity

fix: add table of contents to all reference files

Browse Source 
Per Anthropic's Agent Skills best practices, reference files over
  100 lines should include a TOC so Claude can see full scope when
  previewing with partial reads. Added ## Contents section to all
  32 reference files.
This commit is contained in:
Ray Tien
2026-02-08 17:41:06 +08:00
parent a04cb61a57
commit aa58db4bf8
32 changed files with 312 additions and 0 deletions
Download Patch File Download Diff File Expand all files Collapse all files
skills/paid-ads/references/ad-copy-templates.md
+7
View File
@@ -2,6 +2,13 @@
Detailed formulas and templates for writing high-converting ad copy.
## Contents
- Primary Text Formulas (Problem-Agitate-Solve, Before-After-Bridge, Social Proof Lead, Feature-Benefit Bridge, Direct Response)
- Headline Formulas (For Search Ads, For Social Ads)
- CTA Variations (Soft CTAs, Hard CTAs, Urgency CTAs, Action-Oriented CTAs)
- Platform-Specific Copy Guidelines (Google Search Ads, Meta Ads, LinkedIn Ads)
- Copy Testing Priority
## Primary Text Formulas
### Problem-Agitate-Solve (PAS)
skills/paid-ads/references/audience-targeting.md
+9
View File
@@ -2,6 +2,15 @@
Detailed targeting strategies for each major ad platform.
## Contents
- Google Ads Audiences (Search Campaign Targeting, Display/YouTube Targeting)
- Meta Audiences (Core Audiences, Custom Audiences, Lookalike Audiences)
- LinkedIn Audiences (Job-Based Targeting, Company-Based Targeting, High-Performing Combinations)
- Twitter/X Audiences
- TikTok Audiences
- Audience Size Guidelines
- Exclusion Strategy
## Google Ads Audiences
### Search Campaign Targeting
skills/paid-ads/references/platform-setup-checklists.md
+8
View File
@@ -2,6 +2,14 @@
Complete setup checklists for major ad platforms.
## Contents
- Google Ads Setup (Account Foundation, Conversion Tracking, Analytics Integration, Audience Setup, Campaign Readiness, Ad Extensions, Brand Protection)
- Meta Ads Setup (Business Manager Foundation, Pixel & Tracking, Domain & Aggregated Events, Audience Setup, Catalog, Creative Assets, Compliance)
- LinkedIn Ads Setup (Campaign Manager Foundation, Insight Tag & Tracking, Audience Setup, Lead Gen Forms, Document Ads, Creative Assets, Budget Considerations)
- Twitter/X Ads Setup (Account Foundation, Tracking, Audience Setup, Creative)
- TikTok Ads Setup (Account Foundation, Pixel & Tracking, Audience Setup, Creative)
- Universal Pre-Launch Checklist
## Google Ads Setup
### Account Foundation