feat: add churn-prevention skill for cancel flows, save offers, and dunning
Covers voluntary churn (exit surveys, dynamic save offers, pause/downgrade, cancel flow UI patterns) and involuntary churn (smart retries, dunning emails, card updaters, grace periods). Includes Churnkey-style offer-to-reason mapping, health scoring model, proactive retention triggers, and provider-specific dunning setup for Stripe, Chargebee, Paddle, and Recurly. Co-Authored-By: Claude Opus 4.6 <noreply@anthropic.com>
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@@ -20,6 +20,7 @@ Skills are markdown files that give AI agents specialized knowledge and workflow
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| [ab-test-setup](skills/ab-test-setup/) | When the user wants to plan, design, or implement an A/B test or experiment. Also use when the user mentions "A/B... |
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| [ad-creative](skills/ad-creative/) | When the user wants to generate, iterate, or scale ad creative — headlines, descriptions, primary text, or full ad... |
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| [analytics-tracking](skills/analytics-tracking/) | When the user wants to set up, improve, or audit analytics tracking and measurement. Also use when the user mentions... |
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| [churn-prevention](skills/churn-prevention/) | When the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments, or implement... |
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| [cold-email](skills/cold-email/) | Write B2B cold emails and follow-up sequences that get replies. Use when the user wants to write cold outreach emails,... |
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| [competitor-alternatives](skills/competitor-alternatives/) | When the user wants to create competitor comparison or alternative pages for SEO and sales enablement. Also use when... |
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| [content-strategy](skills/content-strategy/) | When the user wants to plan a content strategy, decide what content to create, or figure out what topics to cover. Also... |
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@@ -175,6 +176,9 @@ You can also invoke skills directly:
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- `analytics-tracking` - Event tracking setup
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- `ab-test-setup` - Experiment design
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### Retention
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- `churn-prevention` - Cancel flows, save offers, dunning, payment recovery
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### Growth Engineering
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- `free-tool-strategy` - Marketing tools and calculators
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- `referral-program` - Referral and affiliate programs
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