marketingskills/tools/integrations/beehiiv.md

Beehiiv

Newsletter platform with subscriber management, post publishing, automations, and referral programs.

Capabilities

Integration	Available	Notes
API	✓	REST API v2 for publications, subscriptions, posts, segments
MCP	-	Not available
CLI	✓	beehiiv.js
SDK	-	No official SDK; OpenAPI spec available for codegen

Authentication

• Type: Bearer Token
• Header: Authorization: Bearer {api_key}
• Get key: Settings > API under Workspace Settings at https://app.beehiiv.com
• Note: API key is only shown once on creation; copy and store it immediately

Common Agent Operations

List publications

GET https://api.beehiiv.com/v2/publications

Get publication details

GET https://api.beehiiv.com/v2/publications/{publicationId}

List subscriptions

GET https://api.beehiiv.com/v2/publications/{publicationId}/subscriptions?limit=10&status=active

# Filter by email
GET https://api.beehiiv.com/v2/publications/{publicationId}/subscriptions?email=user@example.com

Create subscription

POST https://api.beehiiv.com/v2/publications/{publicationId}/subscriptions

{
  "email": "user@example.com",
  "reactivate_existing": false,
  "send_welcome_email": true,
  "utm_source": "api",
  "tier": "free"
}

Update subscription

PUT https://api.beehiiv.com/v2/publications/{publicationId}/subscriptions/{subscriptionId}

{
  "tier": "premium"
}

Delete subscription

DELETE https://api.beehiiv.com/v2/publications/{publicationId}/subscriptions/{subscriptionId}

List posts

GET https://api.beehiiv.com/v2/publications/{publicationId}/posts?limit=10&status=confirmed

Create post (Enterprise only)

POST https://api.beehiiv.com/v2/publications/{publicationId}/posts

{
  "title": "Weekly Update",
  "subtitle": "What happened this week",
  "content": "<p>Hello subscribers...</p>",
  "status": "draft"
}

List segments

GET https://api.beehiiv.com/v2/publications/{publicationId}/segments

List automations

GET https://api.beehiiv.com/v2/publications/{publicationId}/automations

Get referral program

GET https://api.beehiiv.com/v2/publications/{publicationId}/referral_program

API Pattern

All endpoints are scoped to a publication. The publication ID is a required path parameter for most operations. Responses use cursor-based pagination with a cursor parameter for fetching subsequent pages.

Key Metrics

Subscription Fields

• status - validating, invalid, pending, active, inactive
• tier - free or premium
• created - Subscription creation timestamp
• utm_source, utm_medium, utm_campaign - Acquisition tracking
• referral_code - Unique referral code for subscriber

Post Fields

• status - draft, confirmed (scheduled), archived
• publish_date - When the post was/will be published
• stats - Open rate, click rate, subscriber count (with expand)

Parameters

Common Query Parameters

• limit - Results per page (1-100, default 10)
• cursor - Cursor for next page of results
• expand[] - Include additional data: stats, custom_fields, referrals
• status - Filter by subscription/post status
• tier - Filter by subscription tier (free, premium)

When to Use

• Managing newsletter subscribers programmatically
• Syncing subscribers from external signup forms or landing pages
• Building referral program integrations
• Automating post creation and publishing workflows
• Tracking subscriber growth and engagement metrics

Rate Limits

• API rate limits apply per API key
• Use cursor-based pagination for efficient data retrieval
• Batch operations not available; iterate with individual requests

Relevant Skills

• emails
• newsletter-growth
• referrals
• content-strategy