The marketing-plan skill was authored in an environment where the
internal `audit-marketing` and `positioning` skills (cf-skills repo,
not publicly installable) were available. Public users of this skill
would see 27 references to a skill they cannot install, plus an
explicit private-repo path.
Sweep across 7 files:
- `SKILL.md` frontmatter description rewritten to drop "see audit-marketing"
and "see positioning"; replaced positioning reference with
product-marketing (its public-skill equivalent for foundational
positioning/ICP/voice capture)
- `SKILL.md` body: "Cross-references" and "Related skills" sections
reorganized around skills that actually live in this repo
- `methodology.md` Step 1.5 rewritten — instead of "offer to run
/audit-marketing," it now describes scoring from materials or
ingesting a separately scored audit
- `current-state-rubric.md` intro rewritten — the rubric is now the
source of truth for Section 3, not a derivative of audit-marketing.
Removed cf-skills repo path. Removed the "Path A vs Path B" framing.
- `plan-template.md`, `ops-stack-mapping.md`, `client-types.md`,
`example-quietude.md` updated to remove `audit-marketing` and
`positioning` from skill lists
The rubric content itself (17 sections with scoring guides) was already
embedded in current-state-rubric.md, so external users have everything
they need to execute Section 3 of the plan.
validate-skills.sh: 43/43 passing. Description still 949 chars.
Co-Authored-By: Claude Opus 4.7 <noreply@anthropic.com>
Replaces all client-identifying details in the canonical example and
6 other reference files. Numbers and structural lessons preserved so
the example retains its teaching value.
Anonymizations applied:
- Client: Olo to Quietude (incl. all olo.app/space/audio/center domains)
- Team: Markus to Alex, Catarina to Sam, Corey Haines to Casey Reed,
Shariq to Devon
- Product: Ona (AI) to Mira
- Repos: olo-* and Olo-Space/* to quietude-* and Quietude-Inc/*
- Endorser/investor specifics: Bryan Johnson to longevity-influencer
(generic), Mark Pincus + OpenAI angels to consumer-tech angels,
Andre Hurd/Daybreakers to partner-event-business
- Journal: Psychophysiology study to peer-reviewed psychophysiology study
- Substack: Coffee with Catarina to Sams newsletter
Other changes:
- Renamed references/example-olo.md to references/example-quietude.md
- Updated disclaimer at top of example to explain anonymization
- Updated VERSIONS.md changelog and plan-template.md reference
- Fixed an earlier blockquote that broke the AARRR table layout
Verified zero remaining identifying refs across all marketing-plan files.
Co-Authored-By: Claude Opus 4.7 <noreply@anthropic.com>
Avoids name collision with Claude Codes built-in Plan agent and matches
existing repo naming patterns (marketing-ideas, audit-marketing).
- Renames skills/plan/ to skills/marketing-plan/
- Updates name field and slash-command references in SKILL.md
- Updates canonical example reference in example-olo.md
- Updates VERSIONS.md row and changelog entry
Co-Authored-By: Claude Opus 4.7 <noreply@anthropic.com>
Corey Haines