* feat: add customer-research skill (#186)
* feat: add customer-research skill (#185)
Adds a new skill for conducting and synthesizing customer research —
covering analysis of existing assets (transcripts, surveys, support
tickets, NPS) and digital watering hole research (Reddit, G2, forums,
communities, review sites). Includes persona generation framework,
JTBD extraction, VOC quote banking, and competitive intel from reviews.
Also adds a detailed source-guides reference with per-platform playbooks
(Reddit operators, G2 review tiers, LinkedIn job posting mining, etc.)
and 10 evals covering the main trigger scenarios.
Co-Authored-By: Claude Sonnet 4.6 <noreply@anthropic.com>
* fix: address Codex review of customer-research skill
- Fix evals.json schema to match repo convention (skill_name wrapper,
integer IDs, expected_output, files fields)
- Add product-marketing-context.md assertion to all evals
- Add 2 new evals: B2C drop-off scenario and zero-research bootstrap
- Collapse 'Where to Look' in SKILL.md to a decision table; detail
lives in source-guides.md
- Add Research Quality Guardrails section (confidence labels,
recency window, sample bias, minimum viable sample)
- Add Related Skills section cross-linking 7 downstream skills
- Expand source-guides.md with full B2C section (app stores,
TikTok/Instagram, consumer Reddit, Discord)
- Add Source Reliability and Confidence Scoring reference guide
Co-Authored-By: Claude Sonnet 4.6 <noreply@anthropic.com>
* fix: correct alphabetical ordering of customer-research in manifest and README
Co-Authored-By: Claude Sonnet 4.6 <noreply@anthropic.com>
* docs: add customer-research to skills relationship diagram
Co-Authored-By: Claude Sonnet 4.6 <noreply@anthropic.com>
* docs: move customer-research into Strategy column in diagram
Co-Authored-By: Claude Sonnet 4.6 <noreply@anthropic.com>
---------
Co-authored-by: Claude Sonnet 4.6 <noreply@anthropic.com>
* feat: Resend CLI docs + Firehose integration (#188)
* feat: add Resend CLI docs and Firehose integration
- resend.md: update CLI availability (now official), add CLI install,
setup, and common commands section
- firehose.md: new integration guide for real-time web content streaming
API — query syntax, stream setup, marketing use cases (brand monitoring,
competitive intel, lead triggers, PR/link building)
- REGISTRY.md: add firehose under Competitive Intelligence
Co-Authored-By: Claude Sonnet 4.6 <noreply@anthropic.com>
* docs: document Claude Code dynamic content injection pattern
Add Claude Code-specific enhancement section to AGENTS.md explaining
the !`command` syntax for injecting shell output into skills at
invocation time. Marked as Claude Code-only to preserve cross-agent
compatibility of SKILL.md files.
Co-Authored-By: Claude Sonnet 4.6 <noreply@anthropic.com>
* Revert "docs: document Claude Code dynamic content injection pattern"
This reverts commit 8e1ce7b363.
---------
Co-authored-by: Claude Sonnet 4.6 <noreply@anthropic.com>
* docs: document Claude Code dynamic content injection pattern (#189)
Add Claude Code-specific enhancement section to AGENTS.md explaining
the !`command` syntax for injecting shell output into skills at
invocation time. Marked as Claude Code-only to preserve cross-agent
compatibility of SKILL.md files.
Co-authored-by: Claude Sonnet 4.6 <noreply@anthropic.com>
* feat: add Introw PRM as partner ecosystem integration (#193)
Great contribution — clean integration guide with solid MCP tool coverage, and the cross-references into referral-program, revops, launch-strategy, and sales-enablement are well-placed. Thanks!
---------
Co-authored-by: Claude Sonnet 4.6 <noreply@anthropic.com>
Co-authored-by: Tibo <72124096+CoopahG@users.noreply.github.com>
* feat: add customer-research skill (#186)
* feat: add customer-research skill (#185)
Adds a new skill for conducting and synthesizing customer research —
covering analysis of existing assets (transcripts, surveys, support
tickets, NPS) and digital watering hole research (Reddit, G2, forums,
communities, review sites). Includes persona generation framework,
JTBD extraction, VOC quote banking, and competitive intel from reviews.
Also adds a detailed source-guides reference with per-platform playbooks
(Reddit operators, G2 review tiers, LinkedIn job posting mining, etc.)
and 10 evals covering the main trigger scenarios.
Co-Authored-By: Claude Sonnet 4.6 <noreply@anthropic.com>
* fix: address Codex review of customer-research skill
- Fix evals.json schema to match repo convention (skill_name wrapper,
integer IDs, expected_output, files fields)
- Add product-marketing-context.md assertion to all evals
- Add 2 new evals: B2C drop-off scenario and zero-research bootstrap
- Collapse 'Where to Look' in SKILL.md to a decision table; detail
lives in source-guides.md
- Add Research Quality Guardrails section (confidence labels,
recency window, sample bias, minimum viable sample)
- Add Related Skills section cross-linking 7 downstream skills
- Expand source-guides.md with full B2C section (app stores,
TikTok/Instagram, consumer Reddit, Discord)
- Add Source Reliability and Confidence Scoring reference guide
Co-Authored-By: Claude Sonnet 4.6 <noreply@anthropic.com>
* fix: correct alphabetical ordering of customer-research in manifest and README
Co-Authored-By: Claude Sonnet 4.6 <noreply@anthropic.com>
* docs: add customer-research to skills relationship diagram
Co-Authored-By: Claude Sonnet 4.6 <noreply@anthropic.com>
* docs: move customer-research into Strategy column in diagram
Co-Authored-By: Claude Sonnet 4.6 <noreply@anthropic.com>
---------
Co-authored-by: Claude Sonnet 4.6 <noreply@anthropic.com>
* feat: Resend CLI docs + Firehose integration (#188)
* feat: add Resend CLI docs and Firehose integration
- resend.md: update CLI availability (now official), add CLI install,
setup, and common commands section
- firehose.md: new integration guide for real-time web content streaming
API — query syntax, stream setup, marketing use cases (brand monitoring,
competitive intel, lead triggers, PR/link building)
- REGISTRY.md: add firehose under Competitive Intelligence
Co-Authored-By: Claude Sonnet 4.6 <noreply@anthropic.com>
* docs: document Claude Code dynamic content injection pattern
Add Claude Code-specific enhancement section to AGENTS.md explaining
the !`command` syntax for injecting shell output into skills at
invocation time. Marked as Claude Code-only to preserve cross-agent
compatibility of SKILL.md files.
Co-Authored-By: Claude Sonnet 4.6 <noreply@anthropic.com>
* Revert "docs: document Claude Code dynamic content injection pattern"
This reverts commit 8e1ce7b363.
---------
Co-authored-by: Claude Sonnet 4.6 <noreply@anthropic.com>
* docs: document Claude Code dynamic content injection pattern (#189)
Add Claude Code-specific enhancement section to AGENTS.md explaining
the !`command` syntax for injecting shell output into skills at
invocation time. Marked as Claude Code-only to preserve cross-agent
compatibility of SKILL.md files.
Co-authored-by: Claude Sonnet 4.6 <noreply@anthropic.com>
* feat: add Introw PRM as partner ecosystem integration (#193)
Great contribution — clean integration guide with solid MCP tool coverage, and the cross-references into referral-program, revops, launch-strategy, and sales-enablement are well-placed. Thanks!
* feat: add Nitrosend integration for AI-native email sequencing
Adds Nitrosend as a tool option for teams building email sequences via
AI agents — no dashboard required, full MCP control.
Co-Authored-By: Claude Sonnet 4.6 <noreply@anthropic.com>
---------
Co-authored-by: Claude Sonnet 4.6 <noreply@anthropic.com>
Co-authored-by: Tibo <72124096+CoopahG@users.noreply.github.com>
Fix "Measuremnt" typo, spell out truncated skill names (cold-email,
competitor, sales-enable), and add site-architecture to the diagram.
Co-Authored-By: Claude Opus 4.6 <noreply@anthropic.com>
The .agents/skills/ directory is the emerging cross-agent standard adopted by
OpenAI Codex, Cursor, Windsurf, and npx skills. All 32 skills now check
.agents/product-marketing-context.md first with .claude/ fallback for older
setups. Install paths in README updated accordingly. Bumps all skills to 1.1.0.
Closes#50
Co-Authored-By: Claude Opus 4.6 <noreply@anthropic.com>
Add Magister CTA to intro, skill dependency diagram showing how all 31
skills relate through product-marketing-context, and a link to open
issues for questions/problems.
Co-Authored-By: Claude Opus 4.6 <noreply@anthropic.com>
Fill the revenue operations and internal sales collateral gaps in the
marketing skills collection. revops covers lead lifecycle, scoring,
routing, pipeline management, and CRM automation. sales-enablement
covers pitch decks, one-pagers, objection handling, demo scripts, and
sales playbooks. Cross-references added to 6 existing skills.
Co-Authored-By: Claude Opus 4.6 <noreply@anthropic.com>
Fills the gap between content strategy and SEO skills — covers page
hierarchy, navigation design, URL structure, and internal linking.
Co-Authored-By: Claude Opus 4.6 <noreply@anthropic.com>
Both ai-seo and churn-prevention updated marketplace.json and
VERSIONS.md. Merged both entries, bumped skill count to 29.
Co-Authored-By: Claude Opus 4.6 <noreply@anthropic.com>
Split AEO/GEO content patterns out of seo-audit into a standalone ai-seo
skill. Covers AI visibility auditing, content extractability, authority
signals, third-party presence strategy, schema markup for AI, monitoring
tools (Otterly, Peec AI, ZipTie), and optimization by content type.
Moves aeo-geo-patterns.md from seo-audit/references to ai-seo/references
(renamed to content-patterns.md). Updates seo-audit to cross-reference
the new skill.
Co-Authored-By: Claude Opus 4.6 <noreply@anthropic.com>
Inspired by Anthropic growth marketing team workflows. Covers generating
headlines, descriptions, and primary text at scale across Google Ads, Meta,
LinkedIn, TikTok, and Twitter/X with platform character limits, performance
based iteration loops, and batch generation workflows.
Co-Authored-By: Claude Opus 4.6 <noreply@anthropic.com>
Add Option 6 for SkillKit, which allows installing skills across
multiple AI agents (Claude Code, Cursor, Copilot, etc.).
Closes#3, closes#4
Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>
- Add MIT LICENSE file
- Add CONTRIBUTING.md with skill creation guide
- Add AGENTS.md and CLAUDE.md for AI agent guidelines
- Add issue template for skill requests
- Add PR templates for new skills, updates, and docs
- Update README with links to contributing guide and license
- Update installation docs with npx add-skill as primary method
- Fix skill links to use new directory structure
- Update contributing docs to reflect SKILL.md format
Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>
- paid-ads: Google Ads, Meta, LinkedIn campaign creation and optimization
- social-content: Platform-specific content creation and scheduling
- referral-program: Referral and affiliate program design with viral mechanics
- pricing-strategy: Van Westendorp, MaxDiff, value metrics, tier packaging
Total skills: 23
Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>
- Renamed skills/page-copywriting.md to skills/copywriting.md
- Updated all references across 8 skill files
- Re-sorted README skills table alphabetically
Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>
New skill for systematically editing marketing copy through focused passes:
Seven Sweeps Framework:
1. Clarity - Can readers understand it?
2. Voice & Tone - Is it consistent throughout?
3. So What - Does every claim answer why they should care?
4. Prove It - Is every claim supported with evidence?
5. Specificity - Is it concrete enough to be compelling?
6. Heightened Emotion - Does it make readers feel something?
7. Zero Risk - Have we removed every barrier to action?
Also includes:
- Quick-pass editing checks (word, sentence, paragraph level)
- Common copy problems and fixes
- Word replacement tables (utilize -> use, etc.)
- Complete copy editing checklist
- Collaborative editing workflow guidance
Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>
- Move author/agency info near top of README for visibility
- Add contribution encouragement with link to Contributing section
- Expand Contributing section with ideas for contributions
- Remove redundant Author section from bottom
Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>
- New skill: competitor-alternatives for vs pages and alternative pages
- Four formats: singular alt, plural alts, you vs X, X vs Y
- Modular competitor data architecture
- Section templates beyond feature tables
- ab-test-setup: Replace Google Optimize with PostHog as primary tool
- README: Add author attribution with links to corey.co and Conversion Factory
Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>
A collection of AI agent skills for technical marketers and founders:
CRO Skills:
- page-cro: Conversion optimization for marketing pages
- signup-flow-cro: Signup/registration flow optimization
- onboarding-cro: Post-signup activation and onboarding
- form-cro: Lead capture and contact form optimization
- popup-cro: Popup and modal optimization
- paywall-upgrade-cro: In-app paywalls and upgrade screens
Content Skills:
- page-copywriting: Marketing page copy
- email-sequence: Drip campaigns and email automation
SEO Skills:
- seo-audit: Technical and on-page SEO audits
- programmatic-seo: Building SEO pages at scale
- schema-markup: Structured data implementation
Measurement Skills:
- analytics-tracking: GA4, GTM, and event tracking
- ab-test-setup: A/B test planning and analysis
Growth Engineering:
- free-tool-strategy: Engineering-as-marketing tools
Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>
coreyhaines31